Wednesday, September 12, 2007

Scenario planning

Scenario planning is a business process we got largely from Royal Dutch Shell. If you just read The Art of the Long View: Planning for the Future in an Uncertain World, you should know things haven't stood still. Martin Börjesson has a very good reference site worth checking out.

If there's one thing I've learned about scenario planning, it's that it's a literary and creative process, not a mechanistic one. Those scenarios that offer the most value, that help me think the most, are also those that qualify as true stories, not as mechanical selections of various events.

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